At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all. 

 
The opportunity

EY GDS Content Center of Excellence is a fast-growing team of talented copywriters, editors, content strategists, thought leadership writers and editorial managers. People in the team provide support for key global EY publications and campaigns.

The Supervising Associate — Social Media Content will help drive cohesive, inspiring and sustainable content strategies that elevate the social media presence and reputation of EY leaders. With your exceptional storytelling skills and strong understanding of the digital/social media landscape, you create compelling, engaging and on-brand content that reflects the unique and consistent voice and personality of the leaders. A creative problem solver, you are comfortable advising leaders in situations of ambiguous direction, multiple strategic goals and diverse points of view.

Your key responsibilities

Drive the content strategy to build and amplify the social media presence of executive leaders
Manage and maintain the content calendar for executive leadership group
Create impactful content across multiple formats such as blogs, articles, posts, talk tracks, podcast scripts, video scripts, etc.
Ensure that the content is of top-notch quality, consistent and aligned with EY’s purpose and editorial strategy
Provide recommendations based on the performance of the social media profile and emerging narratives and trends
Repurpose content to meet the needs of diverse audience and platforms
Provide copywriting support for high-visibility EY programs and campaigns
Collaborate with design teams to ensure that content and design complement each other
Suggest improvements to the tone and structure of the content
Ensure the content is compliant with EY legal and social media guidelines

Skills and attributes for success

This role requires exceptional writing skills; experience in creating well-researched business content that promotes the brand; and the ability to build strong, trusted relationships with stakeholders.

Key skills required to excel in this role:

Adept in creating engaging, inspiring and persuasive B2B content
Proven record in managing high-profile social accounts for leaders
Deft in devising an engaging narrative technique to communicate impactful business stories as well as personal, motivational stories
Good understanding of content strategy principles and processes
Deft in writing, editing and has a way with words
Experience across a range of digital, social and integrated media
Strong conflict resolution, negotiation, influencing and persuasion abilities
Ability to build and leverage relationships with and influence multiple internal groups across all levels of the organization

To qualify for the role, you must have

Bachelor’s or master’s degree, preferably in English literature or mass communication
Strong knowledge of content strategy and development and be well-versed with online reputation management skills within the modern digital landscape
Up-to-date understanding of social platforms (Twitter, LinkedIn, Instagram, YouTube, Facebook, Pinterest etc.)
Sharp knowledge of SEO principles
At least 8-9 years of relevant experience

Ideally, you’ll also have

Creative agency, advertising or Big Four experience
Understanding of measurement and analytics of social media and website content
Technologies and tools
Proficiency in Microsoft Word, Microsoft Excel, Adobe Acrobat/PDF-XChange
Experience with social media management systems (e.g., Sprinklr, Hootsuite)

What we look for 

Passion to tell stories that inspire action and build engagement
Excellent interpersonal and written communication skills
Ability to understand and articulate complex business ideas in an engaging, audience-friendly style
Hands-on experience creating content for ads, brochures, magazines, flyers, websites, videos, blogs and social media
Growth mindset who loves to collaborate, ideate and deliver breakthrough work
An intuitive understanding of behavioral and digital trends
Experience working with global clients
Creative problem-solving mindset with a flexible can-do attitude
Strong organizational and project management skills

What we offer

EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations – Argentina, China, India, the Philippines, Poland and the UK – and with teams from all EY service lines, geographies and sectors, playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants, we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS, you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. We’ll introduce you to an ever-expanding ecosystem of people, learning, skills and insights that will stay with you throughout your career.

Continuous learning: You’ll devaelop the mindset and skills to navigate whatever comes next.
Success, as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs.
Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs.

EY | Building a better working world 

EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets.

Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate.

Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.